Resources
Staying informed on current trends and strategies is an important part of our jobs. It keeps our fundraising fresh and attentive to our mission and those who support it.
Our library of resources will help you Learn More so you can Do More.
The Hole in the Middle: Stewarding Your Mid-Level Donors
Susan donates $500 to your organization. Nice gift! So, how do you acknowledge the gift and express gratitude to Susan? Does your organization recognize Susan as a major donor? Or an average donor? Susan considers this a "major" gift, the largest she gives to any...
3 Reasons Why Your Organization Needs Crowdfunding
Crowdfunding is the practice of raising money from a large number of people who give smaller gifts, via the internet. The most successful nonprofit Crowdfunding campaigns encourage peer-to-peer fundraising and raise more because of it (Fundly). Why Crowdfunding?...
3 Surefire Ways to Grow Your Monthly Giving Program and Keep the Termites Away.
So, you’re now offering donors an option to give monthly. Fantastic! How’s that going? Did you know . . . with a few tweaks and targeted strategy, you can grow your monthly giving program to provide a reliable source of revenue to sustain your organization long-term?...
Does Your Organization Have Termites?
As we start the new year, many organizations are looking at their year end results to see if they made their "goal". What that means for many of you is, "did we raise more money than last year", or "did we hit our $$$ goal". Hitting your financial target is good; very...
4 Tips for Reactivating Lapsed Donors (Or Not Losing Them in the First Place)
Let’s face it. You will probably never reach 100 percent donor retention. Even with the best segmented and most-personalized donor communications and stewardship, you will probably lose donors at some point. And by the way, if a donor has not given in two years, the...
How to Use the Power of the Phone in Your Fundraising Strategy
These days, there’s so much interest in new channels and the latest next “new shiny thing,” but did you know that there’s one medium you use everyday that has evolved tremendously over the past few years? That medium (the one that you’re holding in your hand right now...
How to Make Your Monthly Donors Leap to the Next Amazing Level!
ou already know the tremendous power of monthly donors. You know the positive impact they have on your cash flow and donor retention. But how do you make that leap to the next level? How do you grow to 200, 500, 1,000, 2,000, 10,000 and higher? In this interactive...
Do This Now To Assure a Successful Year End
Autumn has arrived. We welcome the season with a sweater and a glass of cider as the leaves burst with vivid color and then slowly fall to the ground. Autumn is also the time when we hustle for the last big fundraising hurrah of the year. Before you get fully immersed...
Major Donors Make the Splash, Monthly Donors Create the Pool!
So many of us worry about how to generate major gifts. We forget about the tremendous little nuggets already in the database. Many more small donors than large ones, right? Did you know that 100 monthly donors are worth an average of $24,000 a year? That they’ll stay...